Beyond Demographics. Meet Your AI-Powered Customers.
MonkeyMinds Personas are not static profiles. They are dynamic, learning agents with rich inner lives, designed to give you a deeper understanding of your customers.
What You Get.
- Lifelike AI personas with backstories, traits, emotions, and goals.
- Configurable attributes and domain knowledge tailored to your market.
- Reproducible generation with versioned runs for auditability.
Why Traditional Personas Fall Short.
They are based on historical data, they are not interactive, and they cannot predict future behavior.
Static Persona
Jane Doe
- • Age: 35
- • Likes: Pizza
- • Goal: Buy a car
Dynamic Persona
What Makes Our Personas Different?
Rich, Generative Backstories
Each persona is generated with a unique life story, including family, career, education, and significant life events. This provides the foundation for their beliefs and behaviors.
Evolving Memory and Beliefs
Our personas have a dynamic memory. They learn from their experiences, form new beliefs, and their opinions can change over time, just like real people.
Sophisticated Emotional Models
Personas have a baseline mood and their emotional state changes in response to events in the simulation. This allows us to model the emotional drivers of consumer choice.
Highly Customizable and Extensible
Define the specific traits, characteristics, and even psychological models that are most relevant to your research questions. The platform is designed to be extensible.
From a Seed of an Idea to a Living Persona.
A simplified, step-by-step overview of how a persona is created in the system.